November 2020: VICTOR MAYER WeChat Mini-program launch

 

 

As an extension program of WeChat, the most popular social-networking app in China, WeChat Mini-Program is a suitable online-store platform for VICTOR MAYER to attract more customers. DAU (Daily Active User) of WeChat Mini Program reaches 440 million by the end of June 2020.

 

We launched the Mini-Program as it is a convenient tool for us to communicate with customers. E-commerce is now a trend and omni-channel selling strategy is important for brands. The functions of mini-program enable us to provide better service to our clients:

  • Access to our products 24/7
  • Detailed information (including price, colors, alloy, gemstones) of products
  • Online customer service to answer questions
  • Appointment to visit our flagship store in Shanghai
  • Online orders and special request
  • Link to each product page to share and make recommendation

 

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